ALTER EGOS IN FASHION
Ever since her day she released Just Dance, Lady Gaga has always been in the news for her bold fashion statements. Gaga just released her sixth studio album Chromatica and came back with this brand-new pink alien from out of space character; a mix of multiple aesthesis like punk rock, the avant-garde and whacky elements of high fashion. Lady Gaga’s fashion director, Formichetti, chooses to view this look as the result of measured design.
Lady Gaga has been open about her past experiences both the good and the bad, especially experiences of sexual assault, post traumatic stress disorder and other mental health disorders. “Chromatica is not utopian or dystopian. It’s how Gaga sees the world. It’s very, very upbeat, but it’s realistic in its message, and she speaks about a lot of deeply personal things. So there is this interplay of light and dark. We needed something that wasn’t running from the past—actually, we wanted to embrace the past—to show that Gaga is on her path towards healing.Chromatica is about how she makes sense of things.”
Since 2009, Formichetti and Gaga have been a dream team, since her iconic meat dress at the Grammys that year; Formichetti was also responsible for the incredible styling in her video for Bad Romance. Formichetti has also worker with Mugler and Diesel but went back to working with Lady Gaga in 2018 for her Las Vegas residency, but work for Chromatica began last year.
The album art is meant to be viewed as a blend, especially when you look at her shoes. One shoe a boot that looks like it could cause some serious damage, with a knife blade for a heel from Cecilio Castrillo Martinez. The other foot has a semi ritualistic animal horn heel, by Castrillio Glamour. Gary Fay’s outfit for Gaga includes welded claws, leather straps, one arm with metal plating, candyfloss pink hair and a collar made out of very realistic octopus tentcles. It is meant to be “almost a tableau of different parts of her journey throughout her life. How she has always transformed herself into different characters, establishing these Gaga ‘codes.’ Punk rock. Avant-garde. Alien. Norbert’s style is very voyeuristic, almost more cinematographic in nature, which I think worked well for this. And, you’ll notice, she can’t move. She’s bonded to this fashion. But this isn’t a bad thing. It’s both about where she started and how far she has come.”
This new era of Lady Gaga, is a more mature version of her Mother Monster status, through the Joanne days and A Star Is Born it was very toned down to say the least, but now she has gone back to her roots and elevated that aesthetic. “Gaga wanted to own the roots of her past [in pop],” “And we wanted to show that through fashion, as well. Before, we used to kind of hide her. Gaga was this mystery, with the wigs, the sunglasses, the makeup. She was an enigma. We still have that element, of course, but she’s much stronger, and you can really see more of her in everything. You start seeing more of her face, her skin.”
When production is able to start again, we will definitely see another side of Mother Monster.